Difficult. Dismissive. Divisive.

The ‘3D’ Leader™.



Business is hard.

‘3D’ Leaders™ can make it harder.

Difficult. Bull in a china shop. Stubborn. Doesn’t suffer fools gladly. Abrasive. These words are often used to describe hard charging, high performers — what I call ‘3D’ Leaders.

These leaders turn everything into gold but they can leave collateral damage behind. Their behavior gets more costly the more they are unchecked: low employee engagement, high employee turnover, low productivity, poor customer service, low morale and sometimes litigation.

The costs start to outweigh the results ‘3D’ Leaders deliver. Their behavior diminishes their value.

Many people think that ‘3D’ Leaders don’t care about how they affect others and they aren’t interested in adapting. But what’s really true is that they can and do change. They find effective ways to engage colleagues and teams on a shared goal. They create their own redemption.

Why do I know this as a fact? Personal experience. I was a ‘3D’ Leader but I chose a different path. If I can find new ways to engage, anyone can.

My personal story means that I have empathy for ‘3D’ leaders when others do not. And, I can connect with them in ways that others do not.

The result? Their shift from difficult to dynamic.

From Now to What’s Possible.

Working with a coach means you’ve chosen to make an investment in you and your business. Sure, there’s an investment of money and time – but also your accountability. You have goals and you’re hungry for results. At Sixense, my role is to help you get there with effective change, getting those measurable and sustainable results that you seek when you work with a coach.

Parissa Behnia of Sixense Strategy is an iPEC Certified Professional Coach
Parissa Behnia of Sixense Strategy is an Energy Leadership Index Master Practitioner
Parissa Behnia of Sixense Strategy is an Energy Leadership Index Master Practitioner

The Energy Leadership™ Index

One of the tools I really love to use with my coaching clients is The Energy Leadership™ Index (ELI) assessment which is a proprietary, research-backed assessment tool that takes something abstract, like the way a person views the world, and turns it into something tangible—a metric that you can see and feel and even reevaluate in the future. And, it’s only available through an iPEC Certified Professional Coach and ELI Master Practitioner like me.

You’re probably familiar with personality tests like Myers Briggs and DiSC. These valuable tools can help you understand your strengths, embrace your weaknesses, and discover how you can work to your full potential. In that way, they typically support a “work with what you have” approach to adapting your behavior and pursuing personal excellence.

The ELI, on the other hand, is an attitudinal assessment tool that captures how an individual currently perceives and approaches work and life. With the awareness and insights gained through the Energy Leadership Index debrief, clients have the opportunity to reshape their attitudes and worldview and “transform who they are.” What a tremendous way to step into your power and grow as a leader!

Whatever your position, I’ve got you covered. Let’s explore how a coach can change your game.

Schedule Your FREE 30-Minute One-on-One

“Parissa is a powerhouse of strategic wisdom and experience in deciphering your business at both a macro and micro level to ensure your business is both differentiating and solves a deep customer need. When we started, I was lost in a sea of differing business ideas, feedback and distractions. She provided value from day one — even during our initial free consultation. She is a business coach, life coach and tough voice of reason — all wrapped in one.”
Sara Taylor-Demos, Cora Home

Contact Parissa today



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